The sales of skincare has grew last year; we bought $ 17.7 billion worth of cosmetics – $ 4 billion worth of skincare (US)! The global Cosmetic Skin Care market was even worth $ 140 Billion in 2017!
Especially Face Mask sales has grew enormously. In 2017 we bought 32% more Face Masks compared to 2016.
Analysist expect the Skincare market for 2018 will even grow further. “There are also a lot of new cool brands entering the market, so big brands are getting a difficult time” – Angela Steinberg says editor of BestAnti-Aging.com. Nevertheless, 90% of the skincare you are purchasing comes from just a few major companies.