Hailey Bieber, the model and wife of Justin Bieber, has finally announced the launch date of her highly anticipated beauty brand, which she trademarked back in 2019.
Rhode Skin already has 250,000 followers on instagram within just 1 week!
Rhode is expected to focus on the ‘glazed donut’ skin trend as hinted by Bieber’s campaign imagery which sees the model holding the baked good next to her face.
Popularised by Bieber, the ‘glazed donut’ look focuses on layering skin care with light-catching, glossy products.
The supermodel has repeatedly used her platform to promote ‘glazed donut’ skin in recent years.
The good part? No skincare product exceeding $ 30 USD!